Office of Marketing
The Office of Marketing, the central communications organization of Springfield College, promotes and safeguards the image and reputation of the institution and all of its schools, departments, programs, and centers.
We are responsible for the development and maintenance of the College’s brand messaging, Web identity, social media management, graphic standards, photography/videography, and enrollment marketing.
We actively build and maintain strong, long-term relationships with clients and partners both internally across the institution and externally to develop communication and marketing strategies in support of the College’s mission and strategic initiatives.
Our work includes the following areas:
- Branding
- College advertising
- Digital marketing
- Graphic design
- Integrated marketing communication
- Internal communication
- Marketing communication
- Social media management and marketing
- Strategic communication
- Video production
- Web communication
- Web development